AI & Technology in Public Speaking

A Tech Firm Ditched a Power Lobbyist — and Called on the Schools Chancellor’s Brother

In late 2022 a Florida-based tech firm called Saferwatch saw a potentially lucrative opportunity in New York City: selling “panic button” apps for the city’s public schools to use in emergencies such as fires or active shooters. To approach key officials, including Schools Chancellor David Banks and Deputy Mayor for Public Safety Philip Banks III, they hired Corey Johnson, the former City Council Speaker turned lobbyist.

But a year later, Johnson had made little headway, with Saferwatch in just five schools as part of a pilot program, and the company ditched Johnson as their representative. Around the same time, they turned to another firm that advertises “government relations,” the Pearl Alliance, owned and operated by David and Phil’s brother, Terence Banks.

The city’s ethics rules prohibit lobbying family members. But Terence Banks did not register as a lobbyist with the city clerk, as required of anyone doing more than $5,000 in business. Instead he operates a consulting firm called Pearl Alliance that provides “government relations” to private sector clients to bridge “a key gap between New York’s intricate infrastructure and political landscape.”


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